Traditional Marketing Vs Digital Marketing - What's The Difference?
Probably you have read a lot about this issue, but here we will try to discuss it from another point of view.
The main purpose of both of them is to sell something; product, brand, service..etc. Digital Marketing is traditional marketing using digital ways. Let's take a clear example; If you are an agency that sells English courses, how would you reach people using traditional marketing and how would you do it using digital marketing?
1- Using traditional marketing, you will launch a TV ad, a radio ad or even a billboard on main streets to reach the maximum number of people in order to build awareness about your product that may generate leads. But can you decide whom to see these ads? When to see them? How many persons got engaged with your ads? Fine! Let's see how digital marketing will perform!
2- Using digital marketing, you can do as following:
- Run an Adwords campaign.
- Run a Facebook campaign.
- Send e-mails to all your contacts with your product information.
- Send sms to your contacts mobile numbers.
- Publish a new page on your website presenting your new product.
Why do you feel the digital is more effective?
- Simply because you noticed that with digital marketing you can decide whom you will reach and you can also track the results to measure your ROI (How much you spent and how much you get as a profit).
We hope that our way could make it so simple for you, and waiting your opinions in comments below!
The main purpose of both of them is to sell something; product, brand, service..etc. Digital Marketing is traditional marketing using digital ways. Let's take a clear example; If you are an agency that sells English courses, how would you reach people using traditional marketing and how would you do it using digital marketing?
1- Using traditional marketing, you will launch a TV ad, a radio ad or even a billboard on main streets to reach the maximum number of people in order to build awareness about your product that may generate leads. But can you decide whom to see these ads? When to see them? How many persons got engaged with your ads? Fine! Let's see how digital marketing will perform!
2- Using digital marketing, you can do as following:
- Run an Adwords campaign.
- Run a Facebook campaign.
- Send e-mails to all your contacts with your product information.
- Send sms to your contacts mobile numbers.
- Publish a new page on your website presenting your new product.
Why do you feel the digital is more effective?
- Simply because you noticed that with digital marketing you can decide whom you will reach and you can also track the results to measure your ROI (How much you spent and how much you get as a profit).
We hope that our way could make it so simple for you, and waiting your opinions in comments below!
